Charity

Jonnie Peacock partners with ParalympicsGB and Toyota


15 03 2019

Paralympic champion Jonnie Peacock has joined forces with ParalympicsGB and Toyota to launch the Parasport campaign, an initiative that creates an 'online destination for disabled people to discover and share the physical activities best suited to them'.

The short film, It’s Anyone’s Game, is narrated by Alex Brooker for those with visual impairments, and Peacock commented 'I wanted to be part of this campaign as sport and physical activity has transformed my life in so many ways... There is a sport or activity out there for everyone, no matter their age, gender or impairment... My message to everyone is if you just turn up and have a go, you are already a winner'.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.